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UTILIZING AUDIENCE RESPONSE TECHNOLOGY TO EVAULATE PROGRAM AND CAPTURE DATA

Teaching & Educational Technologies

Wm. Bruce Clevenger
Associate Professor and Field Specialist, Farm Management
Ohio State University Extension
Napoleon

Abstract

Audience Response Technology (ART) can be used at the beginning, during or at the end of Extension educational sessions as both an evaluation tool and data collection device. ART devices utilize a Microsoft Office PowerPoint® platform to both create and present survey questions to meeting participants. An excel spreadsheet is then utilized to present audience response data in both a numerical and graphical view. Beyond speaker and program evaluation, ART facilitates the capture of audience attitudes, demographics, and business/production practices. No surprise, ART strategically placed in a presentation keeps the audience engaged and learning. ART results can be used to plan future educational session and applied research trials relevant to grower identified problems. Access to ART technology can often be obtained through school or business entities if systems are not purchased. ART software is flexible for the educator to construct multiple styles of questions including true/false, yes/no, Likert Slide, and generic questions with two to ten answers. Responses can be timed, valued for correct or incorrect, and hide/show results to participants. ART can also be used when participant need to respond with more then one answer to one question. This presentation will demonstrate the ART devices and software to develop an ART presentation and data analysis. Authors: Clevenger, W. B., Wilson, G.W., Prochaska, S.C., Hoorman, J.
  1. Clevenger, W. B. Assistant Professor And Extension Educator, Ohio State University Extension, Ohio, 43512
  2. Wilson, G.W. Associate Professor and Extension Educator, Ohio State Univeristy Extension, Ohio, 45840
  3. Prochaska, S.C. Associate Professor and Extension Educator, Ohio State University Extension, Ohio, 44820
  4. Hoorman, J. Extension Educator, Ohio State University Extension, Ohio, 45822