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Considerations and Resources for Starting a Produce Farming Operation

Website/Online Content

Justin Ballew
Extension Associate
Clemson University Cooperative Extension Service
Columbia

Team Members: Ballew, J*1, Snipes, Z*2, Burkett, K*3, Richards, S4
  1. Extension Associate, Clemson Extension, Columbia, South Carolina, 29229
  2. Extension Agent, Clemson Extension, Columbia, South Carolina, 29229
  3. Extension Associate, Clemson Extension, Columbia, South Carolina, 29229
  4. Extension Associate, Clemson Extension, Columbia, South Carolina, 29229

Abstract & URL

Extension agents frequently receive inquiries about how to start a farm. These discussions are often in-depth because of the subject’s complexity. The “Considerations and Resources for Starting a Produce Farming Operation” webpage from Clemson Extension provides a clear, research-based roadmap to help prospective growers plan and launch successful operations. It guides readers through essential pre-startup considerations—such as defining goals, evaluating logistics, and assessing financial feasibility—then outlines practical steps, including site selection, soil and fertility management, crop planning, marketing, risk and safety planning, equipment needs, recordkeeping, regulatory compliance, and key contacts. The page also connects users to decision-support tools, educational materials, and Extension services, as well as specialized horticulture resources such as soil testing, pest diagnostics, and training programs that strengthen farm readiness. Published in April 2025, this resource has already proven valuable in helping clients prepare thoroughly and avoid costly mistakes, and enabling agents to efficiently guide individuals through the farm startup process. The webpage can be accessed at: https://www.clemson.edu/extension/horticulture/resources/farming-basics.html