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Table those Great Resources – Leveraging Industry Events and Tradeshows

Early Career Development

Timothy Waller
Agriculture & Natural Resources County Agent III
Rutgers
Millville

Abstract

‘Tabling’ at industry and professional association led tradeshows and meetings are excellent opportunities to share your Extension deliverables and generate the impact data so critical to many of our promotional pathways. We will discuss how to approach these groups and the resources you may be able to offer in return, as this should be a collaborative endeavor. Real experiences related to offering speaking sessions geared towards continuing education units (CEUs), modification of lecture topics to meet their clientele’s needs, serving on educational committees, or cross promotion opportunities will be explored. In return, we will discuss the importance of a ‘Tabling Kit’ and the types of deliverables and Extension materials worthwhile considering. Experience has taught this is much greater than the most recent fact sheet, rather think in terms of representing Extension as a whole and the vast resources a stakeholder can access. We will also ideate on event specific deliverables that can be used to drive stakeholders to future events, ongoing Extension programming, related programs such as Environmental Stewards or Master Gardeners, and gathering critical impact data and comments or suggestions related to the deliverables or programming. ‘Tabling’ is often overlooked but should be seriously considered for professional development in addition to the overriding dogma of being part, not separate from, our stakeholder communities.

Authors: Timothy Waller, William Errickson
  1. Timothy Waller Agriculture and Natural Resources County Agent III, Rutgers Cooperative Extension, New Jersey, 08332-9776
  2. William Errickson Agriculture and Natural Resources County Agent III, Rutgers Cooperative Extension, New Jersey, 07728-5033