Early Steps in Agricultural Research and Extension Landscape
Early Career Development
Idongesit Mokwunye
University of California
Parlier
Abstract
An effective agricultural research and extension program begins with a clear understanding of the priorities, concerns, and perspectives of its clientele. Needs assessment plays a critical role in ensuring that extension and research efforts remain relevant, responsive, and impactful. Because agricultural systems are dynamic and influenced by changing environmental, economic, and management conditions, needs assessment should be viewed as a continuous and iterative process rather than a one-time activity. Working with a diverse clientele that includes large- and small-scale nut tree crops, vineyards, and stone fruit growers, as well as pest control advisers (PCAs), requires a comprehensive understanding of their specific challenges and management priorities. Their needs form the foundation of my extension and research program development. Multiple needs assessment approaches were employed to identify and evaluate these priorities, these included surveys, interviews, focus group discussions, listening sessions, Delphi surveys, and farm visits. Each method generated distinct insights and valuable outcomes, collectively providing a broader perspective of my clientele concerns. These approaches helped identify critical research gaps, emerging pest management challenges, and knowledge needs within the industry. The information obtained has been instrumental in shaping my program goals and aligning research and extension activities with the clientele priorities, thereby strengthening the relevance and impact of the program.
Authors: Idongesit Mokwunye
-
Idongesit Mokwunye Dr, University of California Ag. & Natural Resources, California, 93648