Journal of NACAA

Short-Term Financial and Marketing Impact Assessment of COVID-19: Opportunities for Extension-based Support

ISSN 2158-9429

Volume 16, Issue 1 - June 2023

Editor: Linda Chalker-Scott


The COVID-19 pandemic economically impacted many farm and food businesses across Louisiana. The intent of this study was to provide extension educators and food system support organizations with a synopsis of farmer-identified support and resource needs, along with strategies for training and resource prioritization related to business planning and market development to assist farmers to navigate the aftermath of COVID-19. To do so, a statewide survey of Louisiana’s farmers was employed to gauge the economic impact of COVID-19 as well areas of business support. The continued need for financial and marketing training and support are highlighted as key areas of focus for educators.

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